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Sinomach-HI conducts in-depth research on key overseas markets



Members of the company’s delegation pose for a group photo with a banner during the Dec 11 visit. [Photo/]

In order to implement Sinomach's strategic plan of "rebuilding a new image overseas", and to identify and resolve the choke points of key overseas markets’ development, Sinomach-HI International Equipment Co (Sinomach-HI International), a subsidiary of China Sinomach Heavy Industry Corporation (Sinomach-HI) affiliated to Sinomach, conducted an overseas market investigation from Dec 11 to 14.

As a part of this year’s “Global Care” brand publicity activities themed on "win-win cooperation and forge ahead jointly", the visit focused on the Philippines, a key overseas market. The company’s delegation went to Manila and Davao, visiting key agents and typical end users, and listening carefully to the feedback and opinions on the products from those agents and their sales and after sales service personnel, as well as end users and operators.

The two sides had a candid and in-depth exchange, thoroughly analyzing the roots of problems, exploring their solutions, discussing bilateral cooperation, and mapping out future development.

The event enhanced the trust and confidence of agents and users in the company, and laid a solid foundation for the subsequent development of the Philippine market.